Beyonce’s House of Deréon Hits the UK

She must have the best life imaginable. Married to super rap star Jay-Z, her first baby on the way and a best selling album just out, is there nothing this iconic fashionista can’t do? Evidently not as she launches her fashion house brand to the UK market. Exclusive to Selfridges, you can now get a slice of Beyonce action and look like your favourite superstar. All items featured are available instore and online at www.selfridges.com

Belted Dress – £80

Take a walk on the wild side with House of Deréon’s snake–print dress. The wrap front and waist–cinching belt make this stretch–jersey piece a must–have in every girl’s wardrobe. The dress slips on, is partially lined, has an abstract snake print, wrap–effect v–neck, three–quarter length sleeves, elasticated waistband, detachable clasp–fastening belt, double–layered skirt. Is made from stretch–jersey composed of 95% polyester, 5% spandex. Machine washPrinted Dress – £80

House of Deréon’s snake–print jersey dress is sure to be a high–voltage hit this party season. Wear it off the shoulder with a studded necklace to channel the label’s edgy aesthetic. The dress slips on, has a snake print, wide neck, three–quarter length sleeves, designer–stamped plaque at back. Is made from stretch–jersey composed of 95% polyester, 5% spandex. Machine washHooded Dress – £80

Tap into Beyoncé’s edgy off–duty look with House of Deréon’s hooded stretch–jersey dress. Team it with ankle boots or statement sneakers to stand out in style this season. Has a zip fastening at front with a drawstring hood, three–quarter length sleeves, gathered waistband, double–layered skirt, draped slits at side. Made from stretch–jersey composed of 95% polyester, 5% spandex. Machine washBelted Jacket – £110

House of Deréon’s hooded stretch–jersey jacket is a contemporary way to keep cosy this winter. Layer it with a long–sleeved dress or jumper and cinch in the silhouette with the waist belt. Jacket slips on with a hood, short batwing sleeves, detachable belt, designer–stamped plaque at side, fully lined. Made from stretch–jersey composed of 60% cotton, 40% polyester; lining: 100% viscose. Machine washStraight Leg Jumpsuit – £90

Command attention this party season with House of Deréon’s show–stopping satin jumpsuit. Give it a glamorous edge with bold gold jewellery. Straight–leg jumpsuit has zip fastening at front with a ruched collar, breast pocket, elasticated waistband, two front pockets. Has a satin feel composedof 100% polyester. Machine wash

 

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