Shiny Shiny, Shiny Boots by Dr Martens!
Legendary guitarist of British rock band The Who, once said that he used to go to bed on tour with two things: “A cognac bottle and a Dr. Martens boot.” These days you’ll find that the style of Dr Martens boots has not changed much from the times when Townshend windmilled and jumped around in his DM’s. In that era of flower power and dandyish psychedelia; Townshend looked, well, different. But more importantly, Dr Martens now had a flag bearer who was at the very heart of youth culture, for their iconic product.
And you’ll find that this devoted loyalty to the brand is not isolated to The Who’s guitarist. It is in fact at the very core of the brand’s enduring popularity and it also ensured that over the coming decades, when each subsequent youth subculture feverishly burned the trappings of the previous ‘fashion’ or ‘movement’, they frequently saved their cherished Dr. Martens from the flames, clutching them to their collective chest. So when punks came along, angry at a lack of opportunity and defiantly individualistic, they pulled DM’s on for the battle; when Two Tone fans spent hours choosing just the right suit, a crisp and clean pair of three-hole 1461 shoes was an essential accompaniment; and when Britpop kids might have kicked against grunge’s apparent apathy, a pair of cherry red 8-holers was often the perfect companion.
Now Dr Martens can encompass the vibes of hardcore, psychobilly, goth, industrial, grebo, grunge, Britpop, emo … the list goes on. We are particularly fond of the new shiny range, which come in an array of gorgeous colours. Perfect for the next musical revolution!
Purple Dr Martens 1b99 Boots – £120
Our boots and shoes have become icons, recognised worldwide for their uncompromising looks, durability and comfort. Reworked over the years with new materials, upper patterns and colours, the result is an ever-evolving collection which is true to our heritage. This is a Goodyear-welted product. The upper and sole are sewn together, not merely glued, like many footwear constructions. This, together with our Z welt-stitch and heat-sealing process, makes it unique to Dr. Martens.
Pink Dr Martens 1460 W Boot – £90
This is a Goodyear-welted product. The upper and sole are heat-sealed and sewn together, not merely glued like many footwear constructions. The original Dr. Martens air-cushioned sole, providing underfoot comfort and durability since 1960. It is oil- and fat-resistant, tough and offers good abrasion and slip resistance. A leather with a classic patent effect.
Cherry Red Dr Marten 1490 Boot – £140
Part of the Agyness Deyn collection10 Eyelet. Cherry Red leather upper with a classic patent effect and a classic heel loop. Goodyear-welted, the upper and sole are heat-sealed and sewn together. Has an extra chunky BES sole. This is a Goodyear-welted product. The upper and sole are heat-sealed and sewn together, not merely glued like many footwear constructions.
Red Dr Martens 9733 W Boot – £100
This range of classic DM’s was made to shine. Featuring the trademark air-cushioned sole, the leather uppers have a high-shine patent finish. The original Dr. Martens air-cushioned sole, providing underfoot comfort and durability since 1960. It is oil- and fat-resistant, tough and offers good abrasion and slip resistance.
Yellow Dr Marten Pascal Boot – was £100 now £70
Part of the core collection. This original style is revitalised with vibrant colour options for this season. This is the Pascal 8-eye boot, the leather is ‘Cartegena’; very soft with a smooth finish. Light and comfortable. These boots are heat-sealed then stitched. Clean away any dirt using a damp cloth and allow to dry. Apply a clear wax-based shoe polish to restore shine.
Further Reading
